The Naeco Fresh Seafood Market

A seafood counter worth travelling for.

Fresh whole fish, fillets, prawns, crustaceans, molluscs, house-smoked specialties and premium Australian frozen seafood—sourced from trusted fishers, growers and suppliers and prepared in-house by our experienced professional team.

FreshAustralianSeasonalPrepared in-houseClearly labelled

A varied display of fresh Australian whole fish on ice

Cooked Australian prawns in the Naeco seafood counter

A premium Naeco seafood and sashimi platter

The range follows the marketDifferent species.
Every visit.

A genuinely changing range

Fresh seafood follows the water, not a fixed catalogue.

Fresh seafood depends on what has been caught, landed, harvested and sent to market. Species, sizes and fishing regions change with the seasons, catches, weather and availability.

Instead of limiting the cabinet to the same handful of familiar species, we actively look for quality seafood from across Australia. On any given day, the range may include local estuary fish, offshore species, northern reef fish, southern cold-water fish, wild prawns, crabs, oysters, squid, octopus and specialty lines that appear for only a short part of the season.

The complete fresh range is available in-store, while selected fixed-price packs and current specials may also be ordered online for pickup.

Explore the seafood counter

From today’s catch to your next great meal.

Availability changes every day. These categories show the breadth of what you may find—not a fixed stock list.

Cooked, green and ready for every occasion

Prawns

Our prawn selection changes according to season, catch and availability, with a strong focus on quality Australian wild-caught product.

The range may include king prawns, school prawns, banana prawns, tiger prawns and other seasonal varieties in different grades and sizes. We regularly source prawns from Yamba and other recognised Australian fishing regions, including product supplied through fishing and seafood businesses we know and trust.

Choose cooked prawns ready to serve, green prawns for the barbecue or kitchen, or ask our team about bulk quantities, seafood platters and special occasions.

Cooked · Green · Multiple sizes · Wild-caught lines · Bulk quantities

The best way to experience the changing market

Whole fish

Our whole-fish display follows the seasons and may feature locally caught estuary fish, offshore species, reef fish and premium seafood from fishing regions around Australia.

Buying whole fish provides excellent flexibility and allows you to see the species in its natural form before it is prepared. Tell us how many people you are feeding and how you plan to cook it—our experienced team can recommend a fish and prepare it to suit.

Whole · Cleaned · Scaled · Gutted · Butterflied · Cut to order

Freshly prepared portions of Australian seafood

Cut and prepared by people who know seafood

Fresh fish fillets

Our fillet range changes with the whole fish coming through the market, giving you a broad choice of flavours, textures and cooking options.

The cabinet may include mild white fish, richer ocean species, local favourites, firm fish for curries and stews, reef fish, sashimi-quality lines and seasonal specialties. Ask us what will work best for your recipe.

Portioned to suit
Skin-on or skinless
Pin-boned
Cut into cubes, strips or pieces
Prepared for the barbecue, pan, oven or fryer
Packed for family or freezer quantities

Skin-on or skinless · Boned · Portioned · Recipe advice available

Cooked blue swimmer crabs at Naeco Blue Seafoods

From everyday favourites to seasonal specialties

Crustaceans

Our crustacean range may include king prawns, blue swimmer crabs, mud crabs, lobsters, Balmain bugs and specialty Australian product.

Availability changes with catches and the season, with products offered cooked or green depending on the line. They also feature in our seafood platters, packs, salads, takeaway specials and seasonal ready-to-cook creations.

Prawns · Crabs · Lobster · Bugs · Cooked or green depending on availability

Oysters, squid, octopus, mussels, scallops and more

Molluscs

Our changing mollusc selection may include squid, calamari, octopus, cuttlefish, mussels, scallops and seasonal specialties.

Our team can help with cleaning, tenderising, portioning and cooking advice. For oysters, visit our dedicated Oyster Bar to explore live, professionally opened and dressed oysters from growing regions across Australia.

Explore the Oyster Bar

Whole · Cleaned · Portioned · Ready to cook · Oyster Bar selection

Naeco house-smoked fish sliced to show its finished texture

Smoked in-house in small batches

House-smoked seafood

Alongside our fresh seafood range, we produce a changing selection of house-smoked seafood using carefully selected fish, prawns and seasonal products from the counter.

Products may include hot-smoked and cold-smoked fish, smoked salmon, smoked prawns and small-batch specialties developed by the Naeco team. The range changes according to what is available and what we are producing that week.

Enjoy them ready to eat, add them to a seafood platter, or use them in salads, entertaining and simple meals at home. Ask our team what has recently come out of the smoker.

House-smoked · Small batch · Ready to enjoy · Changing selection

Large Australian whole fish ready for preparation behind the Naeco counter

Prepared in-house

Prepared your way

Experience makes the difference.

Our team does more than bag seafood. We can help you select the right species, calculate how much you need and prepare it for the way you want to cook.

Cleaning, scaling and guttingFilleting and skinningRemoving pin bonesSteaks and cutletsButterflying whole fishCubes, strips and portionsCleaning squid and octopusOpening oystersSeafood plattersMeal and freezer portions

From the cabinet to the kitchen

Choose fresh fish and have us cook it.

Selected fish from the fresh display can be prepared through our takeaway kitchen for an additional cooking charge. Depending on the species, choose battered, crumbed, grilled or seasoned.

It is an easy way to explore beyond standard fish and chips while knowing exactly which species you are eating.

View the takeaway menu

Provenance matters

Where seafood comes from is part of its story.

We source through local and regional fishers, co-operatives, growers, Australian aquaculture producers and trusted seafood suppliers. Our displays identify the species, country of origin and relevant fishing or growing region wherever possible.

Clarence River & Northern NSWYamba & the NSW North CoastNSW estuaries & offshore fisheriesQueensland reef & wild catchSouth AustraliaTasmaniaWestern AustraliaOther Australian regions

Premium Australian frozen King George whiting fillets

Premium Australian frozen seafood

Frozen at its best—not treated as second best.

Quality frozen seafood is an important part of a complete seafood range. Some products are frozen close to harvest, make excellent seafood available outside its short season and provide a practical way to keep quality options at home.

Our extensive frozen range is selected for quality, provenance, convenience and value. It may include Australian prawns, lobster, bugs, scallops, squid, octopus, fish portions and specialty products for family meals, entertaining and filling the freezer.

Products are clearly labelled with species, country of origin and pack information. Our team can help you combine something fresh for tonight with premium frozen seafood for later.

Premium Australian lines · Freezer fillers · Family packs · Specialty seafood

Shop in-store or order selected packs online

Visit for the complete market. Order online for easy pickup.

Our seafood counter changes too quickly to put every product online. Visit us to see the full current range, or order selected fixed-price seafood packs, freezer fillers, platters and weekly specials online.

Choose online · Pay securely · Collect from South Grafton

Order selected packs Call 02 6643 5534

105 Bent Street, South Grafton